[Exhibition Outline] 

1. Title: A Story in Every Step

2. Preiod:  20(Mon) - 29(Wed) July 2026

3. Venue: BEXCO Busan Exhibitation Center 1(Hall 3B)

<About Exhibitation>

Organized in commemoration of the 48th Session of the World Heritage committee,

this exhibition aims to share the value

of korea's antiona; heritage, or K-Heritage, with the world.

History, arts, and the lives and spirit of its people can be found at every corner of this land,

making Korea itself a vast, living story book.

The Korea Heritage Service and the Korea Heritage Agency operate the Korean Heritage Routes.

This exhibition selected five routes where nature and people, as well as culture and art, are in harmony, and reimagined them as spaces where traditional and modern design, crafts, and media art come together.

We hope the stories that begin here will lead to a new journey of exploring national heritage sites, serving as a meaningful opportunity to remember the value and neauty of Korea's national heritage for a long time

<Zone>

○ Zone Intro: Introduction of Visit Korean Heritage Campaign(The 10 Routes)

○ Zone 1: Themed Gallery Memories of Bangudae Terrace

 - Experience the Bangudae Petrohlyphs, a world heritage site, reimagined through digital media art.

   Discover the lives and culture of prehistoric people brought vividly to life through a contemporary perspective

○ Zone 2: Folk Music Route Moonlight Resonance

 - Follow the winding Folk Music Route, where soft m oonlight shines on the forest and the hearfelt sounds of the southern region of Korea echo gently, carrying the spirit and emotions of its people.

○ Zone 3: Korean Temple Monasteries(Sansa) Route - Four Seasons of Sansa

 - The four seasons and the sounds of nature come together, ancient rocksm stone lanterns and Bodhisattva Statuses preserve the breath of the past, conveying the tranquil spirit of Sansa, Korea's mountain monasteries.

○ Zone 4: Gaya Culture Route A Thousand Years of Light

 - The light emerging from the Tumuil and the melodies from the Gayageum transcend thousand years, coming to life once again today.

○ Zone 5: Korean Confucian Academy Route - Courtyard of Contemplation

 - Discover the timeless athmosphere of seowon, where the scholars once pursued learning and the arts amid understated beauty and Korean aesthetic of spacious simplicity.

○ Zone 6: Royalty Route Garden of Harmony

 - A blooming garden inspired by the landscape of <Gangsan Mujindo> and traditional royal knots, and crafts that capture the beauty of Korea's palaces present the beauty of Korea's Royal cylture through contemporary perspective.

※ Audio huides are available, Please bring your earphones.

4. Experiences

○ Program 1: Mobile Stamp tour

  - Scan the audio guide QR   code displayed on the wall of each zone to join the movile stamp tour.

   *Receive an eco-bag by collecting stamps from ALL six zones. (Limited to first 500 participants per day / only 1 bag for 1 person)

○ Program 2: Brush Calligraphy  Hand- Copying Experience

  - Hand-copy a Korean Heritage Routes phrase with a brush pen.

   *Available at Zone 5 (Korean Confucian Academy Route)

   **Limited to 400 participants per day.

○ Special Program

  - Period: 25(Sat) - 26(Sun) July

  - Time: 11AM, 3PM, and 4PM (6 sessions in total)

  - Venue: Calligraphy Demonstration by a Master & Complimentary Handwritten Calligraohy

5.Event

○ Event 1. World Heritage Committee Special Passport Stamp Event 

  - Period: 20(Mon) - 29(Wed) July 2026

  - Time: 10AM - 6PM (*Last Entry 5PM)

  - Location: 'K-HERITAGE Pavilion', Exhibition Hall 1(Hall 3B), BEXCO, Busan(stamp verification and souvenir collection are availble at the 'Exit Desk' after exhibition)

  - Special Gift: Receive a keyring after collecting stamps at four or more Special Course sites, excluding the BEXCO, Busan, in the World Heritage Committee Special Passport. 

     * Daily Souvenir Distribution Quantities 

 <Important Notes>

 - Souvenirs are available on a first-come, first-served basis everyday and may run out early. 

 - This event is exclusively for the World Heritage Committee Special Passport holders. 

 - The regular Visitor's Passport is NOT valid for this event. 

 - Each souvenir is limited to one per person and will only be distributed to visitors who are present in person. Proxy pickup is strictly prohibited(Proof of family relationship or a family passport will NOT be accepted) 

○ Event 2. SNS Event

- Follow both Visit Korean Heritage Campaign Kakaotalk channel and Korean Heritage Media Art Instagram to receive Woongjin Haneulbori drink. (Limited to the first 170 participants per day.) 

○ Event 3. Nth Visitor of the day

To commemorate the 48th Session of the World Heritage Committee, the 48th, 148th, 248th, 348th, and 448th visitors of each day will receive an attachable 'Chochungdo' coin pouch. (Five participants per day.) 

<Direction>

[K-HERITAGE Pavilion] BEXCO Busan Exhibition Center 1 Hall 3B 

1. Collaboration Zone 

2. Living Heritage 

3. Heritage Archive 

4. Heritage Future